Apple had ‘iPhone nano’ in the works, old Steve Jobs email appears to confirm


It appears Apple was planning to release a smaller iPhone way before last year’s iPhone 12 Mini.

Angela Lang/CNET

All those rumors back in 2011 about an “iPhone nano,” a cheaper and smaller alternative to the iPhone 4 (Apple’s top-tier mobile device at the time), appear to have been rooted in truth. A report Thursday by The Verge seemingly shows an email sent by Apple co-founder Steve Jobs in October 2010 that confirms the company was working on a smaller iPhone at the time. 

The email, an agenda for a strategy meeting, reportedly includes a bullet point about an “iPhone nano plan” and a sub-bullet for its “cost goal.” Another sub-bullet notes that “Jony” (presumably Jony Ive, Apple’s former chief design officer) was going to “show model (and/or renderings).”

Apple didn’t immediately respond to a request for comment. 

The device never saw the light of day, but the “nano” branding would have made it fit right into Apple’s line of iPod Nano products that were highly popular at the time. 

Of course, Apple did eventually come around to selling a smaller version of its phone with the iPhone 12 Mini, which it announced along with the iPhone 12, 12 Pro and 12 Pro Max last year. The company is expected to announce the iPhone 13 lineup this fall, which is also rumored to include a Mini option, along with the iPhone 13, 13 Pro and 13 Pro Max.

The Verge came across Jobs’ email while looking through emails from the Epic v. Apple lawsuit, which you can read about here

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